Year: 2021

Why did Saudi Arabia’s major telecom create a campaign based on what people search for on Google?

Maps Of Arabia SEO Agency

How do you communicate with clients that are unfamiliar with the things you offer? stc, Saudi Arabia’s largest telecoms provider, was preparing to launch 5G services in the area. However, they noticed that many local customers were unfamiliar with the benefits and value of 5G by analyzing Google Search inquiries. To address this, the team …

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B2B Business Model: Is This the Right Strategy for Your Business?

B2B Business Model

Contrary to popular belief that customers and businesses are polar opposites, customers serving as consumers and businesses serving as the supplier, the B2B Business model challenges these preconceptions by introducing us to a concept in which businesses act like customers as well. B2B business model is a marketing strategy in which two or more companies exchange …

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4 eCommerce Business Marketing Models: How to Choose Which One Works Best for Your Business

Ecommerce Business Marketing Model

Year after year, online marketing sales increase. However, not every eCommerce business marketing model is equally appropriate for your company. Even though traditional types of eCommerce businesses continue to offer several benefits, customers’ needs continue to grow. Due to these changes and the needs of new clients, eCommerce businesses must adapt and improve their marketing strategies, responding …

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Arabic ECommerce Marketing 101: Your Ultimate Beginners Guide to Boost Your Business

arabic ecommerce marketing

Ecommerce marketing is the process of generating traffic, converting them into legitimate clients, and keeping them after the sale. Arabic ecommerce marketing experts employ social media, digital content, search engines, and email campaigns to expedite the Arabic eCommerce marketing process. Marketing strategies are not a one-size-fits-all process. For marketers to drive efficient traffic, they need …

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SEO for Banking Industry During Pandemic in 2020 and after

Maps Of Arabia SEO Agency

Why SEO proved to be very important for Banking and Financial Services Industry after the Pandemic? Today’s businesses, like so many others, must employ digital strategies to succeed in an increasingly competitive industry. One of the most crucial components of such a plan is Search Engine Optimization (SEO). SEO for Banking Industry is no different …

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Got a Couple of Questions About Content Marketing for ECommerce in 2021 on your mind? Here’s All You Need to Know and More.

Content Marketing for Ecommerce

As someone who works in content marketing for e-commerce, you need to recognize that customers want more from you than just the goods & services you provide them, and you understand that generating and distributing valuable content not only attracts them but also creates trust in them. Moreover, it helps you in attracting new shoppers …

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Are You Considering an Arabic Content Marketing Career? Here’s What You Need Before You Dive Into the Field.

Arabic Content Marketing

If you look back at the marketing field just about 10 years ago, you probably wouldn’t have heard of people taking up Arabic content marketing as a separate career on its own. Even now, it is probably one of those career paths that you will have to explain to people every time they ask you …

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4 Questions to Start Asking Yourself to Improve Your Content Ranking Mechanism

Content Ranking Mechanism

When a user enters a search query into a search engine, all of the pages deemed relevant from the index are identified, and an algorithm is used to hierarchically rank the relevant sites into a set of results. For each search engine, the algorithms are utilized to prioritize the most relevant results.  For instance, a site whose …

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Actionable Tips for Content Marketing for Business in 2021

content marketing for business in 2021

Back in 1996, Bill Gates, the American multi-billionaire business magnate, and software developer published an article titled “Content Is King”, where he described the future of the Internet as a marketplace for content. “Content is where I expect much of the real money will be made on the internet”. In his article, Gates emphasized the …

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Content Marketing: Best Techniques and Strategies to Follow On for 2021

Content Marketing

Building a marketing strategy is the cornerstone of any successful business. Its main role is to fill the gap between what the market has to offer versus the needs of the consumer. Online markets nowadays are leaving the old-fashioned marketing strategies, diverting towards digital content marketing as the means of expanding their user base, while …

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11 Simple Hacks to Boost Your Content Creation Career

Content Creation

The world is moving very fast with the constantly emerging and evolving technologies, content writers should always keep themselves in the loop to create the best content they possibly can. In the digital marketing world, whether you are a master or a novice, good content creation and keeping up with the latest trends is the …

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How Your SEO Agency Can Help Your Business in EMEA?

How your seo agency can help

Are you always on the lookout for new ways to improve your internet business? Here is How Your SEO Agency Can Help offering the industry knowledge and resources to assist you in achieving your short- and long-term company objectives. To effectively utilize the potential of the internet, it needs a complicated, individualized digital marketing program, …

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How important is structured data for search engine optimization?

Structed data for search engine optimization

The usage of structured data – Schema Markup is on the rise. Higher click-through rates, improved search exposure, and voice search dominance are just a few of the top advantages of structured data. Why Structured Data for Search Engine Optimization SEO? Given the worldwide shift from printed to digital material, having a strong online presence with …

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What is an SEO Company? and what services they actually do?

When people say you run an Arabic SEO Marketing agency! but what is an SEO company! and what services you actually provide! the short answer is usually the three pillars of SEO (Technical SEO, Content and Backlinks). The short answer is sufficient for most people, but Digital Marketers often ask the same question, so here …

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Why & How you should Outsource Digital Marketing services?

Outsource Digital Marketing

Do you have a hard time deciding to choose whether or not to outsource Digital marketing? it’s uneasy to find Expert Digital Marketers in the EMEA region at reasonable costs compared to outsourcing Digital Marketing. It’s natural for a company owner to be worried about cost and revenue. However, when you consider the pros and …

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SEO Pricing – How much does Arabic SEO Cost?

Arabic SEO Pricing

When it comes to determining your online marketing budget for an Arabic website and finding an SEO Agency, SEO pricing is all over the place. Some SEO companies charge $700 per month for SEO services, while others price up to $6,000. When a company hires an SEO Agency, it’s usually to fill a gap in …

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How to increase Blog traffic for your Arabic Website

Arabic internet users percentage

Starting a blog is simple, for Arabic websites it’s even easier due to the lack of good Arabic blogs, also given that there are a plethora of content management systems to choose from. However, you will be unable to monetize your efforts if no one discovers your blog. In today’s article, we’ll look at a …

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Event Snippet For Coversion Tracking – How to Implement

Event Snippet

Conversion monitoring allows you to follow the activities individuals take after watching or engaging with your Twitter ads, allowing you to track your return on ad spend. The event snippet is used to track user actions on your website, such as logging into an account or exploring a product or service. You’ll be able to …

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Arab Consumer Behavior and Market Trends in EMEA

Arabic consumer behavior

COVID-19 flipped most people’s life upside down overnight, with travel limitations, business closures, homeschooling, and more — and one sector that was instantly impacted was retail. Arab Consumer behavior and trends are altering purchasing habits. They’re less hopeful about their financial prospects, therefore they’re cutting back on their expenditures. They’re also becoming less loyal to …

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Arabic SEO Types you must know to run successful Marketing campaigns

Arabic SEO Types

If you want your Arabic website to rank for your specific keywords and convert potential clients, good search engine optimization tactics are essential. However, there are many Arabic SEO types, each of which can assist you in achieving distinct objectives. In this article, we’ll look at the many types of Arabic SEO and how you might …

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Arabic Fashion Marketing – eCommerce SEO Strategies for your brand in 2021

Arabic Fashion Marketing for eCommerce

On the internet, the fashion industry is one of the most competitive, Arabic Fashion Marketing is no different, Online fashion stores belong to the online business category with the highest sales volume. e-Commerce for the Arabic fashion industry is on the rise especially in Saudi Arabia one of the fastest-growing markets as documented in a …

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Cost Per Impression CPM – All the answers you need in 2021!

Cost Per Impression CPM FAQ

What Is CPM (Cost Per Thousand Impressions)? Cost per Impression CPM, sometimes known as cost per mille, is a marketing phrase that refers to the cost of 1,000 ad impressions on a single web page. If a website publisher charges $2.00 CPM, an advertiser will have to pay $2.00 for every 1,000 impressions of their …

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How to improve local SEO with Silos and Keyword Structure? Local SEO tips

How to improve local seo

How to Structure and Silo your Keywords locally? Local SEO tips Millions of businesses all over the world rely on local keyword research. While the way individuals do business has changed in the last year or so, real businesses and services continue to exist, If you are wondering how to improve local SEO this the …

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Healthcare SEO Marketing for Arabic Websites

Maps Of Arabia SEO Agency

If you’re in the medical sector and want to get the word out about your clinic or services, you should consider using SEO to help potential clients and patients find you. But what exactly is healthcare SEO? How can you be sure you’re getting the best medical SEO services possible? Continue reading to find out …

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The impact of Digital Marketing on Consumer Behaviour 2021

The impact of Digital Marketing on Consumer Behaviour

How Digital Technology Trends affect consumer behaviour In 2021, traditional businesses realised that incorporating Digital is no longer optional, almost all marketing channels became Digital during the lock-down, and the Impact of digital marketing on consumer behaviour is shaping the industry by forcing businesses to adapt their digital marketing approach and strategy. Businesses all across …

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Why Your SEO Matters for Arabic Websites

How Arabic content Marketing drives sales

Not everyone knows the importance of search engine optimization for their website and business. More often than not, marketers opt for PPC because it’s generally easier compared to other internet marketing methods. At Maps of Arabia, we know how to make the most out of SEO. Located in Amman, Jordan, our team has the industry …

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What is The Future of Marketing? Digital Marketing Predictions 2021

Future of Digital Marketing

What is the Future of Digital Marketing? Since the launch of the World Wide Web, trade and economics have seen a plethora of changes, the internet shaped the Customer Journey to Connection, Consideration, Search, Conversion and Continuation, where the future of Marketing is definitely combining the whole stages in Digital clicks, physical elements of the …

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How useful is content marketing for Arabic Websites in 2021?

How to measure content Marketing for Arabic Websites

Arabic Content Marketing has been rising slowly over the past few years, Buzzfeed content strategy proved to be effective for building a brand and expand its reach as a brand by covering many topics that were not found elsewhere on the internet. So is content Marketing for Arabic websites really useful? Arabic content is still …

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Top 5 Arabic SEO Myths you should ignore in 2021!

SEO Myths Busting

Since there is no reliable reference for what is an SEO Myth and what is a fact, big G will never share its algorithmic secrets and end the debate about its ranking factors, there are definitely some vague statements from Google spokespersons every now and then, but they are not allowed to discuss with SEO’s, …

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Arabic Keyword Research Tools for Arabic Websites

Arabic Keyword Research for Arabic Websites

Complete Guide for Arabic Keyword Research If you work on an Arabic website or an Arabic version of a multilingual website, you must go through Arabic keyword research, researching keywords in English is not a straightforward process, there are many considerations to be aware of, Keyword Volume, Click Through Rate, Conversion Rate, Keyword difficulty, Keyword …

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The History of Digital Marketing in Arabia | SEO | SM | PR

History of Digital Marketing

SEO initiated The History of Digital Marketing Back in the beginnings of the internet or more accurately the inter-web, it started as a way of connection, once it launched for public use, Businesses needed to be found on the internet, therefore the History of Digital marketing began with SEO, it wasn’t defined as a practice …

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The State Of Local Search in Arabia 2020 – Inductive Study

Arabic SEO & Digital Marketing in Middle East

Local search marketing connects your business to real-world communities. With Big-Tech companies racing to fill the gap between the offline & online worlds, SEO bridges the places where consumers live, work, and spend their time, most importantly and make most of their purchases. Just like Social Media when it started a decade ago,  the competition …

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How we ranked 1st for “Arabic SEO Agency” on google

Arabic SEO Agency

If you rank SEO over SEO’s, you can rank anything! since our launch, we thought competing for an “Arabic SEO agency” would be impossible, so our team aimed to rank “SEO agency” in Amman and Jordan, a local search query with supposedly a decent competition, a medium keyword difficulty with a good amount of search …

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Google J.Mueller suggests ignoring internal linking – Over Analysis

Google Drops Links Juice

j.mueller google’s spokesman replied to a recent question on Twitter, on how to categorize links on the homepage? in menus and categories or within homepage content which is known as inner-linking. john’s answers are usually unmeasurable but this time it’s stated clearly!internal linking is either obsolete, wrong, or misleading! suggesting to put the effort elsewhere. let’s …

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The biggest dilemma for Digital Marketing Companies in Jordan 2020

Digital Marketing Companies in Jordan

Understanding digital marketing gives great power, exposure and discoverability can make companies and even small businesses famous! it’s ideal of goal any campaign, especially against the poor competition, in the non-English speaking countries. The Internet Marketing industry is still yet to grow, 20 years is not enough to shape an understanding of an industry, especially …

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MAPS OF ARABIA TOP RANKED SEO AGENCY, ACCORDING TO DESIGNRUSH

Maps-of-Arabia-Ranks-first-on-Google

Maps of Arabia, a digital marketing agency offering top-notch SEO Services is pleased to announce that they have Top-ranked SEO Agency on Google and according to Design Rush. It’s also featured in the Associated Press for ranking 1st Arabic SEO Company. Ever since the company was launched, the team thought that competing for “Arabic SEO Agency” …

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Top Brands that received a Google Penalty! SEO Epic Fails

Top Brands that received a Google Penalty

Companies that tried to cheat Google and lost What is a Google Penalty? Manual & Algorithmic Google is well known for giving penalties to websites that violate its Webmaster Guidelines, SEO’s call it the white hat practices where you follow Google’s guidelines literally, not buying/selling links even that everyone else is doing that, some big …

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7 Reasons why Google Hates your website!

Low authority websites

Why your website not showing on Google search results? Almost 90% of internet pages get zero Traffic, Google which sends 60% of the internet traffic only shows high-quality pages on the results page, while there are more than 200 ranking factors for Google to favor a webpage, here is the most common reasons why Google …

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Press Releases for SEO – How Digital PR is an untapped opportunity

Press Releases for SEO

  Fifty years ago, Press Releases was exclusive for big companies that can afford to pay thousands for a news outlet to deliver their news for the general public, it was more of a sales letter disguised within news articles, to get higher exposure and increase public awareness of their updates, partnerships, product launches and …

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